What Do You Value A University Education - 956 Words

I chose to interview professor Bayless because he seems like a down to earth guy. He seemed like he would be easy an interesting to talk to. The questions I asked professor Bayless were: do you value a University education, why did you decide to become a biology professor, how long have you been at Washburn and what made you want to come here, do you believe students should get involved in campus activities and clubs, do you think living on campus your first year is beneficial, and what do you think is important to help make you successful in college? Professor Bayless does value a University education for most people, not everyone. He thinks a university education makes a better citizen and is likely to have a positive influence on society. He doesn t think you have to be educated to be a good person, it just helps. I agree with professor Bayless 100%. An education does not shape you into the person you are, but definitely helps make you a positive influence and a better person. I believe everyone should at least try a University education. You don t know if it’s not for you until you try it. Now a days to get a job you need some type of degree and if on your resume you have a 4 year degree you are at the top of the list. What surprised me the most about professor Bayless was that he never planned to teach. He took his first job as a teacher just for the income. He had always wanted to do research, mostly on plants, and never saw himself teaching his whole life. HeShow MoreRelated Value of an Education Essays1372 Words   |  6 PagesValue of an Education In todays society education is really important. Education has evolved a lot over time and has shaped American society. Back in the day, education was not as important because many jobs did not have educational requirements. In those days you could have a high school diploma and get a good job. Today, if you only have a high school diploma the types of jobs that you can get include fast food restaurants or maybe construction work. Getting your college degree is very essentialRead MoreWhy Do You Buy An Apple?1302 Words   |  6 Pagesin the American markets. A price or value is placed on a commodity based on factors of supply and demand for the buyer intended purchase. Although prices may vary slightly due to such things as state taxes or shipping costs, it is understood that in a the marketplace a commodity has a determined value no matter where or how it is purchased. There are typically few differences between the commodities. Whether you buy an apple in Pittsburgh or Tuscaloosa, you are buying the apple expecting the sameRead MorePersonal Values and Spirituality1379 Words   |  6 Pagesin a small town in India and my elementary to undergraduate education has been from a Christian, catholic school, Convent of Jesus Mary, a congregation established by Mother Claudine Thevnet who wanted to undertake the education of girls in India. It was in school, I first experienced the introduction to Christianity and my family being Hindu resonated a lot of common values being taught at school. Since there was no conflict in my values learnt at school and those at home, these were only deepenedRead More Diversity of Education Essay1743 Words   |  7 PagesDiversity of Education Dr. Martin Luther King, Jr. once stated, â€Å"Most†¦think that education should equip them with the proper instruments of exploitation so that they can forever trample over the masses. 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Dr. Adem replied that he values a university education because â€Å"he went to a university and his parents never went, so they provided him the opportunity for a better life.† He says that he would not be where he is, without it. This implies that to him a university education may not have been expectation like it is in America for many of us. This may have caused him to value it more than some people do, but his reasoning is accurateRead MoreNational Public Space Grant And Sea Grant1497 Words   |  6 PagesFlorida State University is one of the oldest sites in Tallahassee with a great future for their upcoming students while still accomplishing many goals today. An American public space grant and sea grant research university located on a 1,391.54 acre campus in Tallahassee, Florida, United States.Well if you didn’t know what a space grant university is, here you go Sandra May say it s an institution who are working to expand opportunities for Americans to understand and participate in NASA’s aeronauticsRead MoreThe Value Of Liberal Education1457 Words   |  6 PagesValue of Liberal Education in Today’s Society There are many different things that we value. Someone Ã'€refers business as it sees its success, someone is trying to succeed in Ã'€olitics. Each Ã'€erson looks at things differently. But there is a grouÃ'€ that can not be severely criticized and is considered as a very imÃ'€ortant Ã'€art of our lives - it is education. Liberal education is one of the basic values of modern society and it Ã'€lays a very imÃ'€ortant role in our lives. Liberal educationRead MoreGraduation Speech : High School1445 Words   |  6 Pages In most jobs, when you apply there are requirements that you need to be able to be even considered a good candidate for the job and be hired. Did you graduate high school? Do you have a college degree? A 3.00 GPA or above? Previous experience for at least two years? Most guardians tell you to work hard in school to have a bright future. If you want to find a good job they suggest you to look what are the requirements to be able to even be consider. When you start high school in some schools theyRead MoreMy Life Of The Mill College Student888 Words   |  4 Pages Who am I? I’m just your run-of-the-mill college student trying to find what I want to do with my life in the shortest amount of time possible. Though, I cannot say that is the most logical thing to do, but in this day and age, what is? I grew up in this city, Harrisburg, living the typical life as the timid, unapproachable Hispanic boy in, what you could, not the best social or emotional environments. Nevertheless, I managed to maintain exceptional grades and an obedient model student, which teachers

Development Of English Language Teaching - 2725 Words

Great attention has been paid to the development of English Language Teaching (ELT) in China in the last few decades since English plays an increasingly important role in social, cultural and technical exchanges between China and the rest of the world (Jin Cortazzi, 2002; Wu, 2001; Qin, 1999). The year 2000 has witnessed an innovation in ELT for the emphasis started being put on the quality rather than the quantity of education and then ELT was expended to primary education in 2001 (Wang, 2006; Hu, 2002; MOE, 2001a). In the same year, the â€Å"National English Curriculum Standards for Compulsory and Senior High Schools (Experimental Version)† (MOE, 2001b) were also issued, which set the overall aim of ELT was to develop students’ comprehensive abilities in language in terms of language skills, language knowledge, affects, cultural awareness and learning strategies and the general English teaching objectives were also divided into nine levels. In such a context I chose a compulsory English language course with a class size of 45 for Grade 6 students aging from 11 to 12 in a public primary school in Zhejiang Province in China, identifying its problematic element, analysing how it relates to the rest curriculum development elements and proposing recommended changes as well as the mechanisms used for evaluating the changes. Taking social-economic efficiency as its curriculum ideology, the course stresses the practical needs of learners. (Richards, 2001, p. 115). In order toShow MoreRelatedDevelopment of Children’s Language Awareness in English Teaching Materials3794 Words   |  16 PagesDevelopment of children’s language awareness in English teaching materials Abstract The paper will focus on the concept of language awareness in the context of young learners. 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In setting up a criteria for learning English as a secon dRead MoreElls Essay1006 Words   |  5 PagesUsing Strategies to Increase Oral Language Development for ELLs In recent decades, the United States has seen a dramatic increase in the diverse population, especially with English-language learners in the education system. English-language learners are students who are unable to communicate fluently or learn effectively in English. These students come from a non-English speaking home or background and require specialized instruction in the English language and their academic courses. Educators useRead MoreMy Reflection On My Ethnographic Study1153 Words   |  5 Pages For my ethnographic study I chose to interview my schoolmate about her language learning experiences which relate to her culture. The main focuses of this ethnographic study are to enhance the teaching quality and facilitate positive curriculum development through the interview. Last week I had an opportunity to interview a schoolmate of mine, a doctoral degree student who studies in TESOL program at Alliant International University. The name of my schoolmate called April and she is aRead MoreEdu-230 Teaching Strategies in Second Language Acquisition for English Language Learners649 Words   |  3 PagesTahra Meshell EDU230 October 10, 2015 Jamie Morris EDU-230 Teaching Strategies in Second Language Acquisition for English Language Learners Scenario 1: An elementary-aged student is an English language learner. The student is comfortable (low affective filter) trying new words and linking words together, but is not pronouncing the words correctly and/or putting words in the correct order (syntax). Development stage of second language acquisition and rationale for your choice: This scenario isRead MoreSummary And Discussion Of English1667 Words   |  7 PagesDiscussion NSW English K-10 Syllabus (Board of Studies, NSW, 2012) for Speaking and Listening The focus on oral language especially, speaking and listening, in the NSW English Syllabus K-10 is created so that language learning is recursive and develops through our expansive contexts. The resources accompanying speaking and listening ensure students are using metalanguage, phonology, morphology and syntax. ‘The aim of English in Years K–10 is to enable students to understand and use language effectivelyRead MoreThe Impact Of Hearing English For High School Students The Skills Of Radio Programs1747 Words   |  7 Pages This study aims to identify the impact on the evolution of hearing English for high school students the skills of radio programs. This research helps develop listening and ways of developing them in person and listen to the correct pronunciation of the word from a real person by listening to radio programs in skills. Listening is a focus on basic language skills, And to develop good listening skills in order to cope with the academic requirements of the school and learn adequate readingRead MoreEnglish Language Is Globally Important982 Words   |  4 PagesEnglish Language is Globally Important ï  ® English is the major language in such fields as international diplomacy, business and commerce, science and technology, and the travel industry. How did English become such an important global language? ï  ® British Colonialism ï‚ ¨ Took English to North America, the Caribbean, Africa, Australia, New Zealand, and the Indian sub-continent U.S. rise as a strong economic and strategic power ï  ® Pop Culture ï  ® English became the language of diplomacyRead MoreHatchinson and Waters (1987) asserted that â€Å"ESP should properly be seen not as any particular1300 Words   |  6 PagesHatchinson and Waters (1987) asserted that â€Å"ESP should properly be seen not as any particular language product but as an approach to language teaching which is directed by specific and apparent reasons for learning† (p. 19). In addition, â€Å"it is an approach to language learning which is based on learner need. The foundation of all ESP is a simple question: Why does this leaner need to learn a foreign language?† (Hatchinson Waters, 1987, p. 19). Strevens (as cited in Dudley Evans St. John, 1998) differentiatesRead MoreEnglish As A Second Language1620 Words   |  7 Pages1. Introduction Language acquisition is an important process in every person’s life. As the world becomes more interconnected, there is increasing need for humanity to communicate with each other. According to Chang (2011), language is the avenue through which information is shared. The question of â€Å"which language† has baffled the academic community over time and across space. In the final analysis, it appears that the language that most people in the world should speak actually has political connotations

Preparing an Outline for Research Articles and Thesis Guide

Preparing an Outline for Research Articles and Thesis Guide The outline is the initial step in producing the structure for what will be said in the paper in addition to how it is going to be said. If making outline is part of your assignment, follow the directions you were given. The topic outline includes short phrases. Making an APA outline is the very first matter to do in developing a structure on what is going to be written in the paper and the way it's written. The thesis statement needs to be complete, and the remainder of the paper ought to be in line with it. A graduate paper outline isn't an exception, it must be done following the normal rules known to a lot of students but the primary difference could be in the content it will carry. It is preferable to use complete sentence outline structure, in the event your paper ought to be formatted in MLA. You've got to compose several academic papers over the span of a year. For a research paper, several paragraphs are likely required to thoroughly talk about the topic and help show the thesis. In the event of a lengthier project, it is challenging to imagine a successful writing process with no obstacles in the event the outline is missing. You compose an outline to make sure you don't miss a few important thoughts and that everything is well-structured. A great outline has become the most significant step in writing a superb paper. The Unusual Secret of Preparing an Outline for Research Articles and Thesis Apparently, you won't have the ability to compose a research paper if sufficient information concerning the subject isn't offered. You will gather all of the details that you have facing you and arrange it in a structured way. You've searched here and there to learn a proper topic for research but all your efforts have gone in vain. In the event you need assistance with research paper outline or some help with academic writing, don't hesitate to use our expert services. An outline is essential for all kinds of research papers. A critical part of any research paper outline is going to be a literature review. Developing an excellent outline is important in a more composing of your research paper. Not everybody ought to be pessimistic analysis indicates that several solutions are readily available. A systematic approach will definitely assist you to develop a brilliant research paper. When outlining your methodology, you would like to explain the vital steps you intend to take to assemble information. Finding out how to compose a thorough outline for a research paper is a more elaborate approach. It is important for writing a good research paper. By studying various outline samples, you're guaranteed to come up with the ideal research paper outline in almost no time. The Chronicles of Preparing an Outline for Research Articles and Thesis Research Paper isn't a task for a single day. It's possible to obtain nearly every Sample essay online for unique subjects. You could also see resume outline. An outline is going to be a reminder for you to include all the crucial subtleties in it. You will discover an outline quite useful. An easy outline but it's vitally important to follow it. The paper involves a 1 paragraph abstract. You should begin with the thesis of the paper, and therefore do not begin using subheadings. Your principal theme and the chosen literature ought to be adjacent.

Online Booking And Reservations Company - Myassignmenrthelp.Com

Question: Discuss About The Online Booking And Reservations Company? Answer: Introduction Technology has advanced much in the recent decades and companies from across the globe have also made a significant shift to carrying out their businesses via the internet using the tool website. Booking.com is one of these companies. Booking.com is a leading hotel reservations website that is owned by Priceline.com, though it operates separately as a business unit. The company got established in 1996; its headquarters are in Amsterdam, Netherlands; it is a public company that is classified in the industry of information technology (Inversini and Masiero, 2014). This paper is an analysis of Booking.com and it will delve in the companys service marketing strategies with regards to the 7 Ps of the marketing matrix as well as issue recommendations on the same. Booking.com is currently, and has been for the last decade, very successful and its effective promotional strategies have contributed much to this success; it, however, can still enhance its products farther through a number of ways so as to put competition at bay. The 7 Ps Marketing Mix of Booking.Com Booking.com, just like other companies is subject to the 7 Ps that it must consider carefully when marketing, promoting, and selling its services. The 7 Ps stand for: product, place, price, promotion, people, processes, and physical evidence. The main reason as to why people seek a company and acquire interest in it is due to what it has to offer them. The first P to get discussed in this paper is, therefore, product. Product The product of a company is that which consumers expect to get from a company; it should fit the task for which the customers want it for and it should work accordingly (Lovelock, 2011). The product offered by Booking.com is that of booking accommodations for clients from across the world, in various destinations worldwide. The company also serves as an advertising platform for the various properties into which the accommodations are booked. These properties include and are not limited to luxury hotels, hostels, smaller B/B property, and budget hotels. Booking.com, hence, connect customers to the properties and properties to customers. As a recommendation, Booking.com should also include in its listing for every property a list of the adventures, activities, and sites that a booker gets a chance do and experience while at the respective property. This move would ensure that the partner properties improve on the recreational activities available to their customers for an even better experience which would subsequently raise the rating of Booking.com. The other thing that is of importance in the marketing mix is where the product is found and accessible to the consumer; this makes place the second P to get discussed. Place Place allows for ease in the availability of the product to the consumer and expands the knowledge that people have on a brand (Constantinides, 2006). Booking.com being an online booking company allow for online dealings with clients. The customers get to inquire and hire the services of Booking.com via the companys online portals and the payment is made electronically. The images below show portals through which clients make payments: Figure 1: Customer chooses property Figure 2: Customer chooses preferred room Figure 3: Customer entered details on preferred choices Figure 4: Customer fills payment details and finalizes booking When a property gets loaded on Booking.com, the same is also loaded on more than 5000 affiliate sites; these sites have direct rate and availability connectivity and so customers can make their bookings through them (Barrow, 2016). Booking.com together with these other affiliate sites focus only on the accommodation sector and do not delve in listing events or attractions as product on their sites. Booking.com has partnerships with sites such as Ryanair, RDS Dubin, and Irish Ferries as the accommodation partners. The partnerships make the accessibility of the services of Booking.com even more sufficient to its clients. A recommendation that the company would use in this light is to make it even more possible to book via mobile phones through the booking apps that the Booking.com has recently put to effect. The other important consideration is the value of the product; price, thus, is the third P. Price Price as an element of the marketing mix is very vital. The product of Booking.com ought to represent a good value for the money that the clients are expected to pay in return. Clients should be happy to pay for the product given its value. Clients in this case refer to partner hotels and other properties. Booking.com pays itself through a commission on the revenue made by a partner hotel once successful booking is done through the company. The firm, Booking.com, charges a minimum 15% commission fee on every booking made at a participating property (Gsslin and Lane, 2015). The exception to this is whereby the participating properties provide a booking button plug-in which provides that for bed and breakfast owners, they can direct all their bookings to Booking.com; in this case, the commission rate that applies is 0% (Firmenich et.al., 2012). The partner properties with Booking.com are also allowed access to an extranet where they have a chance to raise commission payable by them to Booking.com. The increased commission in turn puts them on a higher ranking on the site and this enhances their revenues (da Silva e Cruz and da Ascenso Marques, 2014.). There is also a programme available at the site for those properties considered as preferred partners and it allows a property to commit to giving an allocation of rooms to Booking.com and as well pay an enhanced commission of 18% (Fernndez-Barcala, Gonzlez-Daz and Prieto-Rodrguez, 2010). The figure that follows shows the statistics of Booking.com in terms of growth in the number of visitors, which directly results from the companys pricing strategy. Figure 5: Statistics The recommendation to the pricing strategy at Booking.com is that properties that are located in destinations that are still developing tourism wise, yet have a bright future ahead, should get considered. They should pay a lesser commission and still get more visibility to raise their awareness and boost their growth. With this preferred program, a partner property is guaranteed greater visibility and ranking on the Booking.com website. Next to the pricing strategy, the other vital aspect of the marketing mix is making the product known as much as possible and to as many people as possible; promotion, thus, represents the fourth P in the mix. Promotion Promotion can get undertaken through one or more of the key communication tools that are public relations, advertising, personal selling, sales promotion, and social media (Yacouel and Fleischer, 2012). The tools put across the companys message to the right audience in their most preferred manner, whether it informs them or appeals their emotions. Majority of the marketing spend made by Priceline Group goes to Booking.com. In 2015, the amount spent by Priceline Group in online advertising was $2.8 billion and the amount used in offline advertising dropped by $280 million from what was spent in 2014 (Gustavo, 2013). Booking.com markets its products through performance advertising whereby they engage consumers by answering their questions in the most perfect or most detailed and the most granular manner. This approach not only converts customers onto the booking.com platform, it also makes the loyal customers. The company does so by clicking on Google and working with Bing among other search engines to find customers seeking bookings and accommodations and they engage them from there. The company also promotes its products through the channel of strategic partnerships with other affiliate sites which spreads the visibility and knowledge of Booking.com (Skift and Rijvers, 2016). There is also the use of search engine optimization, SEO, technique which generates traffic to the companys site; the company also acquires traffic to its site through the use of price-comparison sites. Aside from performance marketing, which is a low-funnel communication method, the company also engages in mid-funnel and more upper-funnel modes of communication. In this, they do offline advertising which they piloted in the U.S in 2013 (Murphy, Chen and Cossutta, 2016) and consistently they are venturing into other markets across the globe. For four years now, Booking.com has been doing the traditional marketing communication in their efforts to make the companys name a household name in travel. A recommendation to this is that the company should enforce the use of more email marketing, social media, and awareness through customer service at their partnering properties. The people vested with running a company determine its success or failure and so the fifth P under discussion in t his paper is people. People The people aspect of the marketing mix refers to the individuals that a company relies on to run it from the front line up the ladder to the managing director (Ivy, 2008). These people are important because they are as much a part of the business as the product or service that the company offers. Booking.com has over a million active properties around the world and these calls for excellent management and staffing. Every 24 hours, approximately 1,200,000 room nights get booked via Booking.com across 220+ countries that partner with Booking.com worldwide (Liu and Zhang, 2014). To be able to handle the needs of all its customers, loyal and prospective, Booking.com has 187 offices globally and a task force of 13,000 talented personnel (Bloomberg, 2017). A recommendation to this aspect is that the management at Booking.com should always be willing to listen to staff from all levels and in all destinations to ensure smooth running of the firm. How the customer receives a service or product from the said people is another important aspect of a companys marketing strategy; at that processes is the sixth P in the marketing mix. Processes Processes refer to how the service gets delivered to the customers upon paying for it; customers should get exactly what they pay for and nothing less (De Albornoz et.al, 2011). At Booking.com, the clients come in the form of the owners of the partner properties as well as the people who book accommodations through the site. As for the property owners, their properties get to be listed accordingly given the commission paid by them to Bookings.com. The service to them, thus, gets delivered through listing and visibility on the companys site as well as other affiliate sites. This ensures that the company gets a chance to garner as much revenue as it deserves. As for the bookers, the service is delivered to them through the rightful allocation of the room booked. Bookers on Booking.com do not get short-changed by getting assigned to the wrong property or destination. A recommendation to these is that partner properties should be given a lowering on their commission payable if when their destination is experiencing a dry tourism season. The effective processes by Booking.com not only ensure trust but also quality referrals by the satisfied clients and in turn revenue boost for the company. It is important to prove the delivery and compensation of these products and services even when they are intangible. Hence, physical evidence is the seventh P in the marketing mix. Physical evidence At Booking.com, upon successful booking the booker receives a booking confirmatory email. The client can then show it alongside other booking details from the website in soft copy or a printed hard copy for evident at the respective propertys reception. A receipt then gets issued by the property to the customer. The receipt is the one that shows the itemized bill including taxes, rates, incidentals, and fees. A recommendation to this is that Booking.com should get even closer working ties with the partner properties so that a client would only need to present to the property the card they used to pay and all the details of the booking would instantly show. That way there would be no need of other forms of evidence. Conclusion Booking.com is no doubt one of the leading online travel agencies in the world for the last decade and counting thanks to its effective service marketing strategies. These strategies are in the areas of the 7 Ps of marketing mix as discussed in this paper. The Ps: product, place, price, promotion, people, processes, and physical evidence have all been effectively handled at Booking.com. There are, however things that the company can do to enhance its products farther as seen in the recommendations made under each strategy References Bloomberg, (2017). Company Overview of Booking.com Limited. Available at https://www.citethisforme.com/harvard-referencing Barrow, C., 2016. The 30 Day MBA in Marketing: Your Fast Track Guide to Business Success. Kogan Page Publishers. Constantinides, E., 2006. The marketing mix revisited: towards the 21st century marketing. Journal of marketing management, 22(3-4), pp.407-438. De Albornoz, J.C., Plaza, L., Gervs, P. and Daz, A., 2011, April. A joint model of feature mining and sentiment analysis for product review rating. In European conference on information retrieval (pp. 55-66). Springer Berlin Heidelberg. da Silva e Cruz, R. and da Ascenso Marques, A.M., 2014. Determinants of loyalty toward Booking.com brand. The International Journal of Management Science and Information Technology (IJMSIT), (11-(Jan-Mar)), pp.96-124. Firmenich, S., Gaits, V., Gordillo, S., Rossi, G. and Winckler, M., 2012, July. Supporting users tasks with personal information management and web forms augmentation. In International Conference on Web Engineering (pp. 268-282). Springer Berlin Heidelberg. Fernndez-Barcala, M., Gonzlez-Daz, M. and Prieto-Rodrguez, J., 2010. Hotel quality appraisal on the Internet: a market for lemons?. Tourism Economics, 16(2), pp.345-360. Gssling, S. and Lane, B., 2015. Rural tourism and the development of Internet-based accommodation booking platforms: a study in the advantages, dangers and implications of innovation. Journal of Sustainable Tourism, 23(8-9), pp.1386-1403. Gustavo, N., 2013. Marketing management trends in tourism and hospitality industry: Facing the 21st century environment. International Journal of Marketing Studies, 5(3), pp.13-25. Ivy, J., 2008. A new higher education marketing mix: the 7Ps for MBA marketing. International Journal of educational management, 22(4), pp.288-299. Inversini, A. and Masiero, L., 2014. Selling rooms online: the use of social media and online travel agents. International Journal of Contemporary Hospitality Management, 26(2), pp.272-292. Liu, J.N. and Zhang, E.Y., 2014. An investigation of factors affecting customer selection of online hotel booking channels. International Journal of Hospitality Management, 39, pp.71-83. Lovelock, C., 2011. Services Marketing, 7/e. Pearson Education India. Murphy, H.C., Chen, M.M. and Cossutta, M., 2016. An investigation of multiple devices and information sources used in the hotel booking process. Tourism Management, 52, pp.44-51. Skift, D.S, Rijvers, P., (2016). Skift CMO Interviews: Booking.com CMO on the Right Mix Online and Offline, Global and Local Yacouel, N. and Fleischer, A., 2012. The role of cybermediaries in reputation building and price premiums in the online hotel market. Journal of Travel Research, 51(2), pp.219-226.